Tuesday, March 31, 2015

Thinking Form- Journal Entry 2

Gregory Vines
I choose his images for the last journal entry as well. I just really enjoy the way he plays with layout and color. He uses common colors or patterns to make a consistent feel, but at the same time each spread is so different. This keeps the viewers attention, while still creating a cohesive piece.




Additionally I like the collage feel, with lots of bright colors. That's the kind of style I like to look at and hopefully duplicate in my own manner. 

Ben Bos
I chose to show a few of his images, simply because I did NOT like them. While I found his logos intriguing, a few of his spread layouts were lacking good design concept. 


This one has random lines that don't appear to have any purpose and the image on top of another image appears awkward and clustered. 


I just am not fond of the font used for data, and it through the whole image off for me. 

Kurt Wirth
For these images, I found the illustration intriguing. 

These show movement and use color to grab the viewers attention. 

These two have a child like feel. They both incorporate the use of texture to make the image more visually appealing. 
For both of these sets Kurt does a good job at pairing them together. They look like a set, but I'm not entirely sure if they are or not. 

Dick Bruna
Continuing the idea of sets, I feel like Dick's images work really well together. 
He has the plain brightly colored background with a contrasting black animal. I wish I could actually read these, so I could understand them better, but as far as visually I find them interesting to look at. (Hierarchy seems a little bit off though)


Noel Martin
His icons are very simply, but still conceptual. That is the essence of creating a good logo, and he does a fantastic job. 


Bob Norda
These posters do a good job at creating user interaction, specifically in the eye image. If you squint the image becomes clear. It plays with the viewer seeing an eye by squinting there eye. 






Monday, March 30, 2015

Process Mockups


A marlboro parody with candy cigarettes. 


It includes an open flap of more information for the viewer. 


A birthday present the size of a cigarette box. 


On the inside it rollout fake cigarettes that have stats on the inside.

Sunday, March 29, 2015

More Process



gas station commercial

First direction layouts

User Testing

How to make your product/user interaction better

Observe them using it
Ask them questions
  1. Did it grab your attention
  2. Do you like it?
  3. What dont you like?
  4. What do you like?
  5. How did it make you feel?
  6. Suggestions for changes? 
  7. What do you think it means?
  8. Did it move you to make a change?


Yes
Yes
More related to actual poster
love the box idea, like the quote cigs better than candy
sad- feels good that i learned this info
mix 2 boxes together
dont smoke
Yes, i would pass them on. 

I like the 2nd one better, it matches the poster better. 

The fake cigs are more appealing then candy ones. 





Target Audience:
Smokers with children

User 1
Yes
Yes
gender specific color
concept of candy cigarettes
confused
make it a neutral color
Children are at risk to SHS
No

User 2
Yes
Yes
top icon not clear
mimicking Marlboro
Angry- kids shouldn’t be exposed to SHS
Inside stats more organized
It trying to get parents to stop smoking for the sake of their children
No

User 3
Yes
Yes
letters are too big

Add quote cig to candy cig box

User 4
Yes
Yes
More related to actual poster
love the box idea, like the quote cigs better than candy
sad- feels good that i learned this info
mix 2 boxes together
dont smoke
Yes, i would pass them on. 

User 5
I like the 2nd one better, it matches the poster better. 

The fake cigs are more appealing then candy ones. 





Monday, March 23, 2015

TM Research Archive

Gregory Vines-
American graphic designer who first studied at the Massachusetts College of Art under Muriel Cooper, then at the Schule für Gestaltung Basel where he then taught.

I especially liked this set of images because they all somehow incorporated a circle. They were all very different, but were still tied together with the circle itself. 



Felix Berman
Swiss typographer and graphic designer who studied at the Schule für Gestaltung Basel, lived and worked in Israel, then worked for the agency Gerstner, Gredinger + Kutter (GGK).

I thought this set had a good use of color. The combination between bright colors and jumbled text made for a good and interesting composition while still getting the point across. 


Hans Ferdinand Egli

These images inspired me to create one of my layouts with letter press or at least computer generated letter press in my case. I enjoy the overall feel of these images. 


Candy Cigarettes Box


Tuesday, March 10, 2015

Poster+ Piece #2



Charlie Parker: Final Deliverables

The Charlie Parker: A Bebop Legacy Museum, is not your average museum. Instead of giving specific details about Charlie’s Life, this exhibit showcases a mood. This mood is the essence of bebop music. Major topics and lyrics appear on both side walls, giving hints of Charlie’s life, but shown in an abstract and artistic style. When the viewer walks through and experience the space, they notice different aspects of music, specifically bebop and jazz.